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How to Negotiate a Higher Salary (What to Say)

Name a researched range, let the employer speak first, and negotiate the whole package, not just base pay.

Daniel OkoyeDaniel OkoyePublished Updated 7 min read
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How to Negotiate a Higher Salary (What to Say)
Short answer: Research a market range first, avoid naming a number before the employer does, and when you counter, ask once for a specific figure at the upper end of your range with two sentences of evidence. Most employers expect one counter and have room for 5–15% above the first offer.

Negotiation fails most often for one reason: the candidate names a figure early, based on their current pay rather than the market, and anchors the whole conversation low.

Before the conversation

  1. Find three data points for the role, seniority and city — job ads with salaries, public pay scales and people in the field.
  2. Set three numbers: your walk-away, your target and your ambitious ask (target plus about 10%).
  3. List three concrete results you delivered, each with a number attached.

What to say

When asked for expectations early: 'I'd rather understand the scope first. What range has been budgeted for this role?' When you receive an offer: 'Thanks — I'm keen. Based on the market for this scope and what I brought in my last role, I was targeting X. Can you meet that?' Then stop talking.

Levers beyond base pay

LeverTypical flexibilityWorth asking
Base salary5–15%Always
Signing bonusHighWhen base is capped
Extra leaveMediumOften easier than cash
Remote daysMediumReal financial value
Six-month reviewHighGood fallback ask

Asking for a raise in your current job

Book a dedicated meeting rather than raising it in a review, bring a one-page summary of results from the last 12 months, and ask for a specific figure. If the answer is no, ask what specifically would need to be true in six months — and get that written down.

Want to go further? Read our guide on How to Cut Your Weekly Food Waste Without a System or browse everything in Money.

Frequently asked questions

Can negotiating cost me the offer?
Rescinded offers over one polite, evidence-based counter are very rare. Aggressive ultimatums are a different matter.
Should I mention another offer?
Only if it is real and you would accept it. Bluffing collapses badly if tested.
How much can I ask above the offer?
Typically 5–15%, higher if your research clearly shows the offer is below market.

Sources & references

    About the author

    Daniel Okoye

    Daniel Okoye

    Technology Writer

    Daniel tests consumer hardware and software and explains what actually changes for everyday users, without the marketing language.

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